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  • Brand privat - News » Advertising Campaigns
    Food was continued by Metro with an original action on sampling door to door together with Coca Cola the worldwide leader of refreshing drinks More than 100 000 consumers in four large cities in the country Bucharest Brasov Constanta and Galati received home visits of the read more Cora brings Winny brand in outdoor campaign 20 02 2012 Cora launches an image advertising campaign centered on a product under its entry level brand Winny just few days after a similar action was initiated by Carrefour If those at Carrefour have chosen pressed cheese under No1 brand for their promotion Cora campaign proposes a price offer for bacon but designed only to holders of a loyalty card Both retailers have focused read more Outdoor campaign for Gusturi Romanesti 11 10 2011 Gusturi Romanesti the private brand for traditional products own by Mega Image is on outdoor campaign with the main message based on quality authenticity and Romanian origins of products Cucumbers with cucumbers taste Traditional Romanian pastrami Tomatoes with tomatoes taste or Yoghurt from Marginimea Sibiului area are four outdoor messages read more Outdoor campaign for Top Budget 05 10 2011 Interex Romanian branch of French retailer Intermarche support his own

    Original URL path: http://www.brandprivat.ro/en/categorii/Advertising-Campaigns.html (2016-05-01)
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  • Brand privat - News » Promotions
    5 fat under Cora mainstream private label for every pack read more Another eXtra offer for an article under KClassic brand 12 11 2012 This week Kaufland propose another eXtra special offer for one article under KClassic private brand The cream entirely made in Romania has a special price The mechanism is read more Coca Cola a new co branded promo with a private label 27 09 2012 Starting this morning Coca Cola is in a new co branded promo together with a private label product The action is available in all Carrefour hypermarkets and propose a promo pack with 10 croissants 600g made by Carrefour in their own bakery and one liter Coca Cola bottle for a special price with 10 discount read more Coca Cola fourth co branded promo together with a private label 31 08 2012 Coca Cola the worldwide leader on carbonated drinks category is back with a new co branded promo together with a private label This one will be for two weeks in all Real hypermarkets part of Metro Goup with a product under mainstream Real Quality private label The mechanism is a very simple one buy one special pack with read more Black Forest ham an item also protected by means of price 27 06 2012 Located in southwestern part of Germany in the state of Baden Württemberg Black Forest area is recognized for the high quality of the ham produced here Within the European Union the ham produced here using the traditional recipes benefits of a protected geographical indication Being hundreds years old and passed read more Penny Market launches a second brand in UHT milk category 11 05 2012 The UHT milk category was dominated in the Penny Market stores by the private brand Laptina brand used by the retailer when selling two items milk UHT 1 5 fat and 3 5 respectively produced in Hungary by the company Alfoldi Tej Kft The retailer decided recently to extend the category and launched a new item under their own read more Fine Food Finestro Metro option for premium products 03 05 2012 Metro added a line of premium products to Fine Food brand The logo of the new brand suggestively named Fine Food Finestro is distinguished by the black background specific to premium products together with the brand name written with golden color In fact premium segment is the target of the retailer and the proof of that is read more Lidl Asiatic week second edition 20 04 2012 Lidl retake the Asian Week starting Monday April 23rd Like during the first edition the promotional action is focused on private brand Vitasia a brand which the retailer dedicated to products specific to Asian cooking The promotional catalogue contains a regal of products with more than 60 specific items but having also numerous associated articles Together with Vitasia brand items of the permanent read more Kraft Foods in a first co branded promo with Rioba brand 19 04 2012 Starting this morning Kraft

    Original URL path: http://www.brandprivat.ro/en/categorii/Promotions.html (2016-05-01)
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  • Brand privat - News » Store openings
    openings 19 12 2013 Profi continue to expand despite the holiday season knocking on the door After two openings operated this year in February the retailer returns to read more A day with three new Penny Market stores 19 12 2013 A scenario that has become tradition at Penny Market for behold this year the retailer check the new stores by the end of year Pretty crowded today brought three new stores Penny Market two of them premiere locations for the retailer It s about the units open in read more Kaufland will open in Radauti 04 02 2013 Kaufland will open this Thursday 7th of February a new store in Radauti on Stefan cel Mare street This is the read more Lidl two new stores in Galati and Constanta 24 01 2013 Lidl will open Thursday 31 of January two new stores in Galati and Constanta In Galati this will be the second one built read more Profi first store in 2013 14 01 2013 Profi will open Wednesday 16th of January a new store in Bucharest 176 178 calea Vacaresti Located near two Sho Go stores from Mega Image this one will be for the retailer ths store number 22 on the most important Romanian market With read more Lidl starts the year with a new store in Piatra Neamt 14 01 2013 Lidl will start this year with a first store located in Piatra Neamt This will be the third store in town and the first one build by retail after the purchase of Plus chain The opening will be this read more Decathlon will open a new store in Constanta 12 11 2012 Starting this Friday November 16 Decathlon will open a new store in Constanta in Tom Commercial Center near Carrefour Bricostore and Selgros With

    Original URL path: http://www.brandprivat.ro/en/categorii/Store-openings.html (2016-05-01)
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  • SQL syntax check the manual that corresponds to your MariaDB server version for the right syntax to use near AND nLanguageID 4 at line 1 Your query was SELECT nPageID

    Original URL path: http://www.brandprivat.ro/en/categorii/ (2016-05-01)
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  • Brand privat - News » Trends
    best selling items in the category read more Smoked Salmon from luxury to mass market 13 02 2012 Labeled by socialist economy as a luxury product smoked salmon became an increasingly appreciated product by the Romanian consumers The offered assortment based on imports and producer s brands registered lately a large diversification with new products under private brands The category remains an immense opportunity and the international trends push read more Trends in the category of liquid dishwashing detergents 09 02 2012 Romanian market of dishwashing detergents dominated by international brands seems to leave no chance to the newcomers Even for retailers the development of products under their own brands in such circumstances is a challenge Within the category of dishwashing detergents the liquid ones are situated in the first place in the Romanians preferences with a share of over read more Products made from paper under Delhaize Eco brand 13 12 2011 Mega Image under Delhaize Eco private brand sells a wide range of paper products some of them are unique on the Romanian market Euro Ecolabel applied on the product certifies the ecological standards for its manufacture without polluting the atmosphere and water with an acceptable level of greenhouse gases emissions and of electricity consumption Delhaize Eco Toilet paper is a product read more Auchan introduces Braille labels on cleaning products 28 11 2011 Auchan continues the series of innovations by extending Braille labels on the products in the category Home Care Braille inscription is found on products under Auchan private brand and it was applied on the front side of the packages All items that contain these labels have been manufactured specifically for Auchan France by producers from read more Metro Finesse Line 25 11 2011 In preparing Christmas holidays but also for special occasions Metro offers its customers a selection of chocolate pralines under the Fine Food brand made â â in Romania The retailer targets fine products of high quality and their positioning in the premium segment is obvious In addition each package has a red ribbon printed with a new logo Finesse Line Metro offer contains three distinct items read more Forest Stewardship Council FSC label 17 11 2011 Forest Stewardship Council FSC is an international NGO created in 1993 which elaborates standards and grants certificates confirming the responsible exploitation of forests FSC certified products offer the guarantee that they comes from forests that were exploited respecting socialâ â economic and environmental values which are specific for sustainable development One fourth of read more Metro news in sweets category 11 11 2011 Fine Food Tablet of chocolate Five tablets of chocolate under Fine Food brand all produced in Romania are waiting for its customers in Metro Fine Food Milk chocolate 90g contains at least 25 cocoa dry substance and minimum 20 dry milk substance Fine Food Hazelnut chocolate 10 90g contains at least 25 cocoa dry substance and minimum 20 dry milk substance Fine read more Kaufland Quality commitment 24 10 2011 K Classic

    Original URL path: http://www.brandprivat.ro/en/categorii/Trends.html (2016-05-01)
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  • Brand privat - News » Opportunities
    of at least read more Food flavors under Delhaize brand 07 02 2012 The category of food flavors is seldom taken into consideration by retailers in developing private brands In this case there is no fidelity of customers for a particular brand and neither a market leader with a majority share The low level of innovation behind the products made â â them accessible also for small producers who included these in their assortment Retailers being reluctant is read more Frozen products a new opportunity for traditional brands 08 12 2011 Traditional products category is an opportunity for retail chains Either by taking over some recipes for traditional products or by developing their own lines retailers fully used opportunities created by the market 2010 was a banner year that culminated with the launch of three traditional products lines by the same number of retail chains Items were among the most diverse read more Clever cake filled with milk 29 11 2011 Billa launched two new products in the category of cakes filled with milk Clever Milk snack with cocoa glaze 30g Clever Milk snack with honey 28g We encountered a particular approach for Milk snack with honey category Billa chose to sale it in multipacks of 5pcs This category of cakes with milk filling became highly appreciated by children being almost read more Balsamic vinegar of Modena 09 11 2011 Balsamic vinegar of Modena is one of Italy s main export products Its production in Modena area dates from the Middle Ages according to some documents from 1046 The traditional recipe Aceto Balsamico di Modena is today under the designation of protected geographical origin being under the jurisdiction of Italian law and also under the jurisdiction of the European Union Currently read more Zacusca started to boil 08 11 2011

    Original URL path: http://www.brandprivat.ro/en/categorii/Opportunities.html (2016-05-01)
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  • Brand privat - News » Strategies
    for the turnover of over 34 billion euro of the Group or is it a strategic movement with medium and long time effects read more The hen with BIO eggs 24 10 2012 For many retail networks the organic products are and maybe will still remain for a longtime at stage of niche The slow rotation of the stocks the risk of expiry of the products on the shelves but also the price make the retailers to avoid them whenever it is about of development of private brands In other words the organic products do not arise to the required volumes to develop some read more Black Forest ham an item also protected by means of price 27 06 2012 Located in southwestern part of Germany in the state of Baden Württemberg Black Forest area is recognized for the high quality of the ham produced here Within the European Union the ham produced here using the traditional recipes benefits of a protected geographical indication Being hundreds years old and passed read more New openings for Mega Image in Bucharest reaching thus the same number of stores as Lidl 22 06 2012 Mega Image opens today two new Shop Go stores Apparently it looks like ordinary news taking into account the fact that the retailer already accustomed us with its aggressive expansion But the two new units raise the number of Mega Image stores to 141 That means exactly the same figure reached yesterday by Lidl read more Lucian Trofin Eisberg Our consumer is the best promotion method 21 06 2012 Launching of some products in limited editions on eventful occasions is more and more frequently part of the strategy of some companies On short terms along with an exponential increasing of the sales the presence of such items increases the visibility of the brand on the stores shelves and ultimately can attract new consumers read more Dairy products under brand Pur Natur in Mega Image stores 20 06 2012 No it is not about a new private brand but simply about a line of Bio dairy products launched by the retailer exclusively in their stores Not by chance the Belgian producer behind the brand Pur Natur is already producing for the Delhaize group the dairy products under private brand Delhaize Bio and some items among them are also read more Tesco to revamp ready meals range 28 05 2012 Tesco s short term strategy will include a focus on own label ready meal products In the coming months the retailer plans to invest in revamping its ready meals across all ranges for over 1000 products Initially the retailer will improve about over 300 Indian Oriental and Tex Mex ready meals As part of the revamp the meal packages will feature bold colors and images to differentiate from other read more Cottage cheese Nothing simpler we import 25 05 2012 In 2003 by getting some Phare funds the company LaDorna was opening a small factory to produce cheese cottage type in

    Original URL path: http://www.brandprivat.ro/en/categorii/Strategies.html (2016-05-01)
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  • Brand privat - News » Interview
    a series of solutions to the crisis that culminated with a new appointment at the top They tried everything in an attempt to recover lost market share and consumer confidence read more Bogdan Chiritoiu President of the Competition Council The suppliers are much weaker from point of view of power of negociation than the retail chains 09 10 2014 After almost five years the retail food investigation the Competition Council is nearing completion Big names in Romanian retail and multinational companies involved more or less vertical dictation of prices Backstage arrangements that read more Lucian Trofin Eisberg Our consumer is the best promotion method 21 06 2012 Launching of some products in limited editions on eventful occasions is more and more frequently part of the strategy of some companies On short terms along with an exponential increasing of the sales the presence of such items increases the visibility of the brand on the stores shelves and ultimately can attract new consumers read more Cliona Lynch Verdict European client of the proximity shops is of age of 25 years old 30 05 2012 Cliona Lynch retail analyst with Verdict present in Amsterdam for the 27th editions of the International Fair of Private Labels made an interesting briefing about the new store format and the ascent of the proximity shops in the Western European countries The recent years recorded an increase of the proximity shops segment all over Europe read more Richard Wallace IGD Mankind is heading to online 28 05 2012 Richard Wallace IGD business analyst present at the seminary organized during this year PLMA edition supported a very interesting lecture focused on commerce online and on huge opportunities which open for private brands Mankind is heading to online is based on today s reality the boom of the internet led

    Original URL path: http://www.brandprivat.ro/en/categorii/Interview.html (2016-05-01)
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